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More about my Senior Experience Designer role:
- Lead Experience Designer in cross-functional enterprise design team, designing in an end-to-end process.
- Collaborate with data analysts and business stakeholders to translate user research insights and requirements into human-centered, seamless user experiences by crafting user flow diagrams, wireframes, high-fidelity mockups and interactive design prototypes.
- Create hypothesis-led design for A/B testing and personalization experimentation, democratizating design for integrated and broadly accessible process across teams.
- Create design documentation that fits inside a broader system of annotations and design patterns to ensure consistency and coherence across platforms.
- Keeping up with design trends, tools and technologies to continually improve design practices and deliver innovative, impactful, and human-centered design solutions.
- Foster a collaborative and open design culture by working early and often with teammates and stakeholders across the organization.
- Design WCAG 2.2 compliant components and user experiences that are accessible to a diverse audience.
- Shield Design Silver Award winner for “taking outdated, stale Business Banking dotcom interest bearing deposit product pages to improve the user experience and boost engagement while delivering a re-imaging connected, value driven customer experience that drove data driven results. Due to its success, it also laid the groundwork for future re-imaged experiences across Business Banking dotcom.”
